WHAT'S INCLUDED

WHY BOTHER

  • SCALE

    Most industrial brands undersell themselves. The scale of operations and the professionalism of the offer rarely show in the communication. Branding fixes that mismatch.

  • CLARITY

    Engineering companies have layered, highly specialised offers. A strong brand organises that complexity so customers instantly understand what you do and why it matters.

  • TRUST

    In industrial B2B, contracts are won on confidence. A consistent, professional brand signals reliability before your sales team says a word.

  • PEOPLE

    A brand isn’t only for customers. It helps you hire, keeps your best people proud, and unites teams across plants and borders.

THE PROCESS

OUR THOUGHTS

The best industrial brands bring a human touch to the technical excellence of the company. We always strive to show the often hidden scale, uniqueness and grit of brands that deserve a spotlight.

Oskar Drobczyk

Brand Designer, Co-founder

PORTFOLIO

Portfolio pieceManufacturing, RefractoryPCO – Rebranding a Leader in Refractory ManufacturingPortfolio pieceTechnology, Automation, AISuperro – Making Technology HumanPortfolio pieceEnergy, Oil and GasZET – A brand for a new LNG terminalPortfolio pieceIT InfrastructureABS – A clean brand for clean infrastructure

FAQ

How much does a rebrand cost?

Individual branding projects start from €10,000 and scale with strategy depth, number of touchpoints and rollout support. After the discovery call you receive an itemised, fixed quote within one working day, sometimes within the hour. You will know exactly what each element costs before committing to anything.

How long does branding take?

A focused visual identity project takes 6–10 weeks; a full rebrand with strategy, workshop and rollout, 2–4 months. The single biggest factor is decision speed on the client side. We help you structure that too.

Will we lose the recognition we’ve built?

No. That is precisely what a managed rebrand protects. We audit what carries equity (name, colour, symbols, reputation) and keep it, while replacing what holds you back. Evolution where it is earned, revolution only where it is needed.

Do you help with implementation after the design is done?

Yes, and we recommend it. Guidelines alone don’t change a company. We support the rollout (templates, vehicle liveries, signage, web, internal launch) until the new brand is what people actually see.

What do we receive at the end?

A complete brand package: strategy and messaging document, logo files in all formats, the full visual identity system, brand guidelines, and working templates for the materials your team uses daily.

Visual Identity Design

Colour, typography, layout and graphic language. A complete system, not just a logo with a colour code.

Key Visual

One strong, ownable visual idea that carries your brand across campaigns, trade shows and product lines.

Naming

Names for companies, products and product lines that are distinctive, defendable, and pronounceable in every market you sell to.

Brand Guidelines

A practical brand book your team and suppliers can actually follow, so the brand stays consistent long after handover.

Logo Design

A mark built to perform everywhere your business shows up, from a website favicon to the side of a silo.

Business Cards & Stationery

The everyday carriers of the brand: cards, letterheads, e-mail signatures and document templates.

Brand Strategy & Positioning

Where you play, what you claim, and why customers should believe you. The foundation every design decision rests on.

Rebranding

A controlled transition from the brand you’ve outgrown to one that matches your market position, without losing the equity you’ve earned.

Communications Strategy & Tone of Voice

Key messages and a way of speaking that sounds like your company at its best, consistent from website to sales deck.

Discovery call

We meet, you talk, we listen: goals, markets, frustrations and ambitions.

Brand audit

An honest review of your current brand, materials and touchpoints against your market position.

Competitor analysis

How your competitors present themselves, and where the credible open space is.

Branding workshop

A structured session with your team to align on positioning, values and direction before any design begins.

Strategy & positioning

The strategic core on paper: positioning, messages and tone of voice, agreed and signed off.

Design concepts

Distinct creative directions for the visual identity, presented with real-world applications, not abstract mood boards.

Refinement

The chosen direction is developed across every touchpoint that matters to your business.

Guidelines & handover

Brand book, files and templates delivered in an organised package, with support during rollout.

Can we help?

Tell us a few words about your project, or simply leave your contact details. We will get back to you within 30 minutes during business hours to set up a free consultation or a discovery call.

Oskar Drobczyk

Oskar DrobczykOn-line

Brand Designer, Co-founder

Clients

SERVICES

Delivering a suite of services tailor-made for the industrial client

Design SupportA dedicated design team on subscription: datasheets, catalogues and campaigns, delivered on schedule.Web & SoftwareWebsites and digital tools that turn technical complexity into clear, convincing experiences.PowerPointBoard-ready presentations and master templates: fast, precise and fully brand-compliant.PhotographyIndustrial photography that shows the true scale, grit and people behind your operations.

Testimonials

A few words from our clients and partners

"Poligate is the current only brand-compliant service that remains quick and affordable for Shell"
Rahul MalhotraGlobal Head of Group Brand Strategy & Stewardship at Shell
"Poligate is the current only brand-compliant service that remains quick and affordable for Shell"
Rahul MalhotraGlobal Head of Group Brand Strategy & Stewardship at Shell
"Poligate is the current only brand-compliant service that remains quick and affordable for Shell"
Rahul MalhotraGlobal Head of Group Brand Strategy & Stewardship at Shell
"Poligate is the current only brand-compliant service that remains quick and affordable for Shell"
Rahul MalhotraGlobal Head of Group Brand Strategy & Stewardship at Shell
"Poligate is the current only brand-compliant service that remains quick and affordable for Shell"
Rahul MalhotraGlobal Head of Group Brand Strategy & Stewardship at Shell
"Poligate is the current only brand-compliant service that remains quick and affordable for Shell"
Rahul MalhotraGlobal Head of Group Brand Strategy & Stewardship at Shell

Can we help?

Tell us a few words about your project, or simply leave your contact details. We will get back to you within 30 minutes during business hours to set up a free consultation or a discovery call.

Oskar Drobczyk

Oskar DrobczykOn-line

Brand Designer, Co-founder